At just 29 years old, Arockia Jennefer S has turned her passion for children’s growth and joyful learning into a brand that families can trust. With a strong academic foundation in M.Sc. and B.Ed., she combines knowledge of child development with the creativity needed to design a playful learning experience.

Her journey began with inspiration from her 3.5-year-old son, whose curiosity and playfulness motivated her to create a space where every child could learn while having fun. This personal experience shaped the birth of AJ the ANT — powered by AJ ENTERPRISES.

As a young entrepreneur, she believes toys are not just for play, but are tools of imagination, discovery, and growth. Through AJ the ANT Toy Store, she continues her mission to deliver safe, high-quality, and educational toys to children everywhere.

✨ Her Vision: To empower every child to Play, Learn, and Grow while supporting parents with toys they can trust.